Brand projects
Big project and nobody to take the lead?
I’ll step in as your Brand Strategist and Manager to develop the strategy, build a plan, coordinate contractors and oversee the implementation to ensure you generate the most brand value for your dollar.
Typical projects include new company names, trade shows, new divisions or service offerings, hiring campaigns, internal brand culture, milestone anniversaries, employee engagement or other special projects that your internal marketing team doesn’t have capacity to take on in addition to their day-to-day workload.
Quoted by project
Rebranding is often met with strong resistance from internal stakeholders and can cause extensive holdups or potential abandonment of your rebranding process. This resistance is due to emotional ties to your existing brand combined with the fear of change.
A CBO, or Chief Brand Officer, works alongside your C-level executives and shares equal responsibility for the growth and future of your company. Like other executives who have a focus on finance, HR, marketing or technology, a CBO's focus is on brand.
And when you work with a fractional CBO experienced in developing Brand-Driven Growth Strategies (strategies that leverage brand to increase sales and cut costs), even the most apprehensive stakeholders will be on board and excited about your rebrand.
Benefits of partnering with Inkubate:
focus on company growth and sustainability
30 years of real business experience
over 28 years of strategic brand consulting
experience with over 1000 different companies
brand-driven growth strategies and ideas
actionable plans and ongoing brand management
KPI setting, measuring and reporting
short- and long-term results oriented
honest and objective feedback
works closely with your executive team
allows your marketing team to maintain focus on day-to-day projects
exclusivity within your industry or market area
THE BENEFITS OF AN OUTSIDE EXPERT
Why do you need a CBO?
Gain clarity on your brand's strengths and opportunities in just one hour
Get expert insights and actionable recommendations to strengthen your brand without the commitment of a full consulting engagement.
$525 value. Limited availability each month.
$199 Brand Diagnostic
Quick question?
If you have any questions about branding, fees or how we can work together to grow your business and build your brand, please book a 15 minute chat with me.
